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WHY NOW

Agents are becoming a buying channel

Customers are starting to discover and buy through AI agents and assistants. Brands are deciding this year whether they show up there, and how. Wait, and you show up late, or worse, you show up wrong: an agent quoting a stale price or a wrong delivery date turns a sale into a dispute.

The channel is opening now

Discovery and checkout are moving into agent surfaces. Being there early is a position competitors are already spending to take.

Absence has a cost

If your brand can't be found or bought through an agent, that demand routes to whoever can. The gap compounds every quarter.

Wrong is worse than late.

Accuracy is the whole game. An agent needs a current, complete, correct response at the moment it asks, and the ability to act on it.

But your stack can't respond cleanly

Responding means pulling from four systems at once. The attributes are in your PIM. The price and promotions are in your ERP. Availability is in your OMS. Eligibility is somewhere else again.

 

For a decade, brands stitched that response together in custom integration code, and a person caught the mistakes. An agent won't. It acts on whatever it's told.

The more systems you run, the harder the response is to assemble, and the more places it can drift.

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THE ORCHESTRATION LAYER FOR UNIFIED COMMERCE

Replatforming isn't the way there

You can't rip out SAP or Salesforce to get agent-ready, and you shouldn't have to. Even moving to a modern commerce platform leaves ten other systems still holding your data and your logic, and that platform's own agent endpoints only respond for what it holds. The complex, legacy stack is the reality for most enterprises, not the exception.

The job is to make your stack shoppable, not to replace it.

The Conscia Platform

Conscia makes you shoppable on top of what you already run

Conscia sits above your existing systems and resolves the response live across all of them, then gives it to any surface, your storefront, your app, and AI agents, and carries the transaction back. The rules live in one place, so the response is the same and correct wherever it's asked.

Abstract Gold Spheres

DX GRAPH

Real-time Semantic Layer

One governed definition of what a product, a price, a customer and available mean across your estate. Authored content is governed with workflow, review and validation. Operational data arrives on events, so the layer stays current and can be read directly instead of being copied into every application first.

DX ENGINE

The Orchestration Engine

Queries your systems, applies your rules, and resolves one answer shaped for whoever asked. When the consumer acts on it, the same path carries the write back into your systems of record. It records which sources it touched and how the answer was assembled, so any transaction can be reconstructed.

Image by Milad Fakurian

UNIVERSAL MCP SERVER

Agent Facing Surface

One brand-level endpoint that gives AI agents your governed answer and the actions they can take, federated across every system behind it, where a single platform's MCP server answers only for its own estate. Discover and transact through one endpoint, with UCP and ACP as siblings rather than separate builds.

Three ways to start

One platform, three doors. Same engine underneath every one.

Agent-Ready Product Data Layer (PIM)

The PIM job, and the half it never had. One governed model of product, price, availability and policy, served live rather than syndicated on a schedule.

 

Best fit: Greenfield PIM selections, configurable and relationship-heavy catalogs, enrichment currently happening inside the commerce platform or ERP.

Orchestration Layer for Headless Commerce (BFF)

One backend for every frontend, channel, and agent. Storefronts, apps, and marketplaces get the same live response, assembled across your systems, with the transaction carried back through the same path.

Best fit: Replatforms, multiple frontends, performance under load, teams keeping a complex or legacy stack.

Discoverable and transactable by AI agents.

Publish your live response to AI agents and let them act. Discovery and transaction endpoints (MCP today, UCP and ACP as they mature) off the same model, so your brand shows up accurately in ChatGPT, Gemini, and the surfaces that follow, and can actually complete the sale.

Best fit: Brands preparing to be discoverable and transactable on AI channels without exposing or rebuilding their backend.

The Objection: "Our commerce platform already has an agentic layer."

It probably does, and if that platform is also your OMS, your PIM, and your loyalty engine, you should use it.

 

Protocol support is real engineering, and it settles how an agent asks your business a question.​  It says nothing about who assembles the response. A platform's agentic layer responds confidently for what that platform holds, and defers the rest into the agent's context window, where the cross-system work becomes whatever the model infers.

The commerce platforms' own agent endpoints are single-platform by design, each responding for its own estate rather than federating across the rest of your systems. For most enterprise brands, that layer sits inside one vendor among many, on a roadmap they don't control.

A response you can stand behind...

Conscia sits between your systems and every touchpoint, resolving a correct response in real time, and acting on it.

 

REAL-TIME ASSEMBLY

 

Assembled live from your systems.

Conscia sits between your systems and every touchpoint, resolving a correct response in real time, and acting on it.

 

READ AND WRITE CAPABILITIES

 

Supports both reads and writes

Add to cart, voucher application, checkout initiation, payment authorisation, order creation and returns run as governed orchestrations into your systems of record. An agent that can only ask questions is a search experience.

 

OBSERVABILITY AND GOVERNANCE

 

Any transaction can be reconstructed

Which systems were queried, in what order, under which rules, and where a sequence failed partway through. Platform endpoints see only their own slice. Hand-built layers fragment the trace across the teams that built them.

 

REPLACE YOUR STACK WITHOUT DISRUPTION

 

Your stack stays replaceable

Channels call Experience APIs rather than your systems. A backend can be swapped by reconfiguring a flow instead of rewriting every consumer, which is how modernization becomes sequential rather than a program.

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Power of MACH Logo

Proud Member of the MACH Alliance

All Conscia is built from the ground up with the M-A-C-H principles, ensuring a future-proof and adaptable technology stack.  This certification offers a guarantee to you that you are investing in an orchestration platform that is built on the principles of composability, i.e microservices architecture, API-first, Cloud-Native and Headless.  This robust architecture ensures that our orchestration layer will adapt and scale effortlessly with your evolving needs, providing seamless interoperability with all API-first technologies in your tech ecosystem.

Hear It from Our Customers

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"The project proved us that MACH and Monolith don't have to be at the odds. With the right orchestration layer you can bridge both worlds and future proof your stack. Big thanks to Conscia and EPAM together, we didn't just deliver a digital transformation, we made composability real."

Philipp Hanraths, Manager IT Architecture, Takko Fashion

Talk to an Architect

Ask us where your stack responds cleanly, and where it breaks. An agent asks whether an item arrives by Friday, at a contract price, to a given address, under an existing agreement. Several systems hold parts of that response. Tell us what you're running, and we'll show you where it resolves and where it doesn't, on your own systems.

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