The Brain of the Composable Stack.
Challenge
Brands are struggling to cope with siloed technology infrastructure — from aging legacy platforms and bespoke in-house solutions to sprawling all-in-one suites and cutting-edge headless architectures. The imperative to deliver seamless customer experiences across an ever-expanding array of channels adds to this increasing complexity. It is often not practical to re-platform or migrate to a brand new stack because of the cost, complexity, upheaval and time involved in such endeavours.
Solution
Conscia reimagines the future of enterprise technology with a practical solution — a low/no-code Digital Experience Orchestration layer (DXO), designed to seamlessly knit together legacy and modern software components without the need for a re-platform or custom code to connect all the pieces. Conscia accelerates the development of omnichannel experiences in a hybrid composable stack, while future-proofing your architecture.
How Does
Digital Experience Orchestration (DXO)
Accelerate Your Transformation?
Connect to All Your Backends with a Universal API Connector
As long as your backend application offers an API, the DXO can connect to it without you having to write custom adapters or plugins.
Accelerate Your Transformation and Lower Your Costs with Low/No Code Tooling
Connect APIs, stitch data, chain API calls, and implement business logic with low/no-code configurations. No need for expensive DevOps resources or maintaining/scaling your own infrastructure.
Improve Performance through Dynamic Caching and Edge Computing
The orchestration layer can dynamically cache responses from the backends, reducing the reliance on slow and less reliable backends and significantly improving performance.
Centralize Your Business Logic in a Native Rules Engine
No need to hardcode business logic into your frontends - instead, centralize all your application and business logic in an intuitive, self-service interface.
Unlock Data from Legacy Systems with an API-First Data Layer
Encapsulate your legacy and offline backends behind an API-first Data Layer, so that you can make the underlying data available for modern experiences.
Future Proof with an Abstraction Layer
Create an abstraction layer between the frontends and backends so that you can swap out any backend systems and API as your business needs evolve.
You Don't Want to Build All This
It took us years to get this far. We've thought through and addressed hundreds of use cases for integration and orchestration with the DXO. Yes, given enough time and resources, anything can be built.
The question is, do you have that time?
One Platform, Unlimited Use Cases
Every technology stack requires a middle layer, which is responsible for connecting the backends to the frontends and connecting the dots between various backend applications.
The ultimate goal is to create connected customer experiences across all channels without having to re-platform. Here are some high-level use cases for the orchestration layer.
Backend for Frontend (BFF)
Most enterprise brands will end up building their own BFF for every new channel.
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With Conscia, you no longer have to write custom code to build this layer. Conscia acts as your Omnichannel BFF.
Syndicate Data Between Applications
In an enterprise tech stack, you spend a huge amount of money and time on expensive and complex proprietary ETL tools.
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Conscia offers a low/no-code alternative to simplify your integrations, reducing your TCO and accelerating your build by up to 5X.
Decision Control Center for Your Tech Stack
In a hybrid, composable stack, the decisioning and business logic ends up being hardcoded into the frontend or a custom business logic layer.
Conscia offers a native rules engine that centralizes your business and experience logic for re-usability across all your channels and touchpoints.
Semantic Layer
Organizational content is scattered in various systems of record such as CMS, databases, file systems, spreadsheets, etc.
Conscia acts as a semantic layer that unifies your data in a graph-based repository, and empowers content teams to discover, validate, relate, classify and share this content from a centralized source of truth.
Migration from Old to New
We don't believe in huge replatforming initiatives as they are rarely successful.
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Conscia offers a practical path to transformation by creating an abstraction layer between your frontends and backends, so that you can swap out pieces of your stack one step at a time without impacting customer experiences, de-risking your transformation initiatives.